Nice people take drugs

Nice People Take Drugs – it's not a controversial statement. We all know people who have. The last three US presidents have admitted to it. Much has been suggested about the likely next UK prime minister. Nowadays if a politician admitted to it, the tabloids would struggle to make a story stick let alone generate a scandal. The fact is, a lot of people from all walks of life have at some point taken drugs and it's time we got real about it.

That's why this week we have launched a new campaign called Nice People Take Drugs. Buses will be travelling across London carrying this slogan in an attempt to get people talking about drugs and kickstart a drug policy debate.

Over one third of the adult population of England and Wales has used illegal drugs and almost 10 million people have smoked cannabis. According to the European Monitoring Centre for Drugs and Drug Addiction, one in eight Britons under 35 has taken cocaine. Some will have experimented with drugs with little apparent consequence, some will continue to use them on occasions.

The situation where people have to deny, hide or, if found out, regret their drug taking is simply absurd. The public is tired of the artificial representation of drugs in society, which is not truthful about the fact that all sorts of people use drugs. If we are to have a fair and effective drug policy, it must be premised on this reality.

It is time for the public to challenge the mantra adhered to by politicians and much of the media that society must continue to fight a war on drugs, as if they are an enemy worth fighting and ones that can be defeated. The implication that drugs are evil and that users of them ought to be made to feel ashamed suits this status quo, but in fact does not reflect most people's experience of drugs.